Content Management for
Property Businesses

We handle any content your property business needs — from social media and newsletters to blogs, email campaigns, listing copy and beyond. If it needs writing, creating or managing, we can do it.

Social Media Management

Your social channels should be working for you — generating enquiries, building trust and keeping your brand front of mind. Most property companies either post inconsistently or hand it off to a generalist who has never heard of a service charge.

We manage your social presence end-to-end. That means planning the content calendar, writing and designing every post, scheduling, and reporting back on what's performing.

  • LinkedIn, Instagram & Facebook content
  • Branded post design included
  • Content calendar planned a month ahead
  • Property-relevant topics and trending formats
  • Hashtag strategy and platform optimisation
  • Monthly performance report
  • Stories and short-form video scripts on request
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Who it's for

Estate agents, lettings companies, block managers & developers

Whether you want to attract new landlords, keep existing leaseholders informed, or showcase a new development — your social content should reflect the professionalism of your business.

  • Post 3–5x per week across platforms
  • You approve content before it goes live
  • Written by people who know the sector
  • No lock-in — rolling monthly contracts
Who it's for

Companies that want to stay top of mind with landlords, leaseholders & investors

A well-written newsletter is one of the highest-return marketing tools available to a property company. Most just don't have the time to produce one consistently.

  • Monthly or fortnightly cadence
  • Fully branded to your company
  • Regulatory and market updates included
  • Open rate and click tracking

Newsletter Management

Email is still the most direct line to your clients. A consistent, well-produced newsletter builds authority, keeps your brand present and gives you a channel you actually own — unlike social media.

We research, write, design and send your newsletter on your behalf. Every edition is branded to your company and written with property clients in mind, not a generic audience.

  • Full newsletter copy written each edition
  • Branded template design included
  • Market commentary and regulatory updates
  • Company news and service spotlights
  • List management and segmentation
  • A/B subject line testing
  • Open rate, click and unsubscribe reporting
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Blog & Article Writing

A strong blog does two things: it ranks your website on Google for searches your ideal clients are making, and it demonstrates that your company knows what it's talking about. Both convert browsers into enquiries.

We research the keywords your clients are searching, write the articles in your brand voice, and handle everything from optimising headings to uploading to your site — so you get the traffic without any of the work.

  • 2–4 SEO-optimised articles per month
  • Keyword and topic research included
  • Written in your company's tone of voice
  • Meta titles and descriptions provided
  • Internal linking strategy
  • Uploaded directly to your CMS if required
  • Topics drawn from real property industry insight
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Why it matters

Your competitors are already ranking for "estate agent [your town]" — are you?

Blog content compounds over time. An article written today can generate enquiries for years. Most property companies ignore this entirely, which means the opportunity is still there for those who move first.

  • Long-term SEO value
  • Builds authority with landlords and vendors
  • Repurposed into social and newsletter content
  • No technical knowledge required from you

Any Content Your Business Needs

Social media, newsletters and blogs are our most popular services — but we can create and manage any content your property business requires. If it needs writing or managing, we handle it.

Social Media
Newsletters
Blog Articles
Email Campaigns
Property Listing Copy
Press Releases
Video Scripts
Brochure & Print Copy
Website Copy
LinkedIn Articles
Market Reports
Something Else? Just Ask

Not Sure Which Package Is Right for You?

Select the Custom option on our contact page and tell us what you need. We'll put together a tailored quote within 2 working days.

Get a Custom Quote